Shop History

Shop History

Museum exhibits are closed to prepare for the new history center,
but you can still shop with us! 

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Visit the Museum Store to shop some of the history of Wisconsin. You’ll find unique items that are sure to delight visitors of all ages, including books, home decor, jewelry, clothing, toys, and much more!

Enjoy 10 percent off store items as a Wisconsin Historical Society member.

Many of the items we sell in-store are available online. Explore the gifts and books that are for sale!

Plan Your Shopping Trip


Wednesday – Friday
11 AM – 5 PM

10 AM – 5 PM

The Wisconsin Historical Museum Store is closed on the following holidays: New Year’s Eve, New Year’s Day, Martin Luther King Jr. Day, Easter, Memorial Day, Fourth of July, Labor Day, Thanksgiving Day, Christmas Eve, and Christmas Day.


The Historical Museum Store is conveniently located on the Capitol Square in downtown Madison.

Parking is recommended in the following lots:

City of Madison Metro Transit buses serving the Capitol Square are 2-7, 12, 15, 23, 38, 70, and 72.


We care about your safety! Please make sure to stay home if you’re sick and follow these CDC guidelines when you visit us.

The Wisconsin Historical Museum is fully accessible by wheelchair. Visitors with limited mobility may be dropped off and picked up directly in front of the Museum on Carroll Street.
While no pets are allowed in the museum, service animals are permitted for persons with disabilities in accordance with the Americans with Disabilities Act.
No guns, knives, or weapons allowed on premises.
Wisconsin Historical Museum may occasionally photograph or video visitors for educational and promotional use. Attendance on premises constitutes implied consent for use of the visitors’ likeness in Wisconsin Historical Museum and Wisconsin Historical Society educational and promotional materials.